HydraTech is the world’s first water weighted fitness vest that provides unparalleled comfort and portability.


😎 Branding + 🎥 Video Sales Letter + 🎨 Website Creation



HydraTech needed a brand identity, a video sales letter to run on kickstarter, and a shopify store to run traffic to after the launch.


The Insightful Idea

My Approach

To present the product as a ground breaking world first, and leverage the dynamic power of water to offer solutions to multiple problems at once. Comparing the properties of water to other more archaic weight systems like sand & steel.


The Result

Raised over $24,000 USD on Kickstarter, with over 100+ 5 Star Reviews on their Shopify site.

🎨 Website design

Check out my other projects 👀

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